Ambassador Arreaga hosted reception on “Gender and Marketing”

Ambassador Luis E. Arreaga hosted a reception for Guatemalan and American businessmen/women and creative experts in Social Marketing.

During the event, the Ambassador urged guests to produce campaigns that empower women to impact the prosperity and cultural change of the country, as well as highlight the responsibility of entrepreneurs, creatives and, media as agents of culture and social image.

https://www.flickr.com/photos/usembassyguatemala/sets/72157687863497862/with/24849277448/